The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred, & Hired. 

The Perils & Power of AI-Generated Content with Cheryl Rerick content creation made easy

I’m gonna be honest with you – I know AI is here and I know its power is undisputable.

And certainly it can make our life easier.

But I’ve only dipped my toe into using AI tools (especially ChatGPT) because I have concerns about it:

I don’t want it to become a crutch. And I want my content to be ...

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Simplify Video Creation with Content Pillars & Realistic Production Tactics! with Natasha Pierre

When people want to learn more about you, they often go to your socials first...

And whether that's Instagram or something else...
And whether you're using video or something else..

You need to content that's easy for you to make and easy for your audience to find you!

This is where Natasha Pierre...

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Your Personal Copywriting Blueprint - Using Human Design for Content & Branding! with Rachael Weaver content creation made easy

Copywriting is often the thing that trips up small business owners & entrepreneurs when they need to start creating marketing content.

It can feel pushy, market-y, or manipulative.

Sometimes it can even feel like you’re “dumbing down” your words & writing when you “try to write in marketing langua...

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Making Youtube Work For You with Edie Clark content creation made easy

Video isn’t going anywhere, whether we like it or not.

The good news is that once you learn a few approaches AND you get comfortable, using video is an incredibly powerful way to connect with your audience.

Today we're talking about how to improve your videos AND your confidence…so you can leverag...

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Create Youw Own Content Map content creation made easy

Every time you get into your car, you know where you’re going – whether it’s a routine destination or an adventurous road trip!

Very rarely do we just hop in the car and wander around, driving until we decide to stop.

But this is often what we do with our content! Put it out there, not really know...

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When is it time to stop, reassess, & pivot, swivel, or change directions? With Bobby Klinck Part 2

This is Part 2 of my interview with The Online Legal Guy, Bobby Klinck (though we're not talking much about legal stuff!)

I wanted Bobby to share his story because he's a creative, intelligent guy who's brain never turns off!

And in the middle of his business growing, growing, growing, he realized...

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