The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred,Ā & Hired.Ā
The day I turned 30, I slipped on the icy back porch & joked my hip was broken because I was now so old.
The entire month leading up to that day was filled with DREAD & WORRY. I left my birthday party early to pout & sulk - like a total jerk.
I held SO MANY expectations for my 30s - mostly that th...
Iām sitting among 80+ college freshmen in a giant lecture hall at SUNY Fredonia, my undergrad alma mater.
Itās 1988. Dr. Chilbergās my favorite professor - from up in the nosebleed section, I see heās rocking big dark glasses & a salt-n-pepper closely-cropped afro.
But even from far away, I feel h...
Hereās this weekās helpful take-away so you donāt have to scroll to the bottom. š
We think we need MOREā¦
What we actually want is BETTER.
Would you believe me if I told you, for your business - & life - you donāt have to do MORE to make it better?
-----------
Hereās what MORE looks like:
š The...
If you havenāt figured out how to attract clients, itās not your fault.
Thereās a lot of OMG-are-you-seriously-freaking-doing-that! marketing tactics out there youāre probably avoiding.
So much so that some people tell me theyād rather stay stuck where they are than grow a business because they HA...
Itās basically summer here. 46 degrees on February 23 in Syracuse, NY!
Like a total badass, I walked around all day without a coat or socks.
My desk, facing 3 giant, ancient windows, is cleared off- ready for work.
These windows are 115-years old - and if you stand close to them, youāll feel your...
Doubt crept in. And Erica was hiding.
She had the perfect excuses, -ahem, I mean reasons- to NOT grow her businessā¦
Not enough time. Not enough know-how.
But the NUMERO-UNO reason she lurked in the shadows of her own business?
It's terrifying to be seen.Ā
You get it - what if someone sees you &...
