The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred, & Hired.Â
January 18th was, erm, eventful.
Hobbled by stabbing back pain, I freezer burned my butt trying to take care of it!
âŚdropped a heavy measuring tape & broke my pinky toe (sooooo dumb).
âŚand got diagnosed with COVID.
Two days later, the hubs got the call that he was positive too,
so we relegated ...
Donna Glassberg has been an entrepreneur for over 25 years, and the owner of Orange Housing. âŁ
She's seen it all when it comes to technological advances in the real estate industry, and she's adapted to it amazingly. âŁ
Her ability to see problems, come to solutions, and adapt how she does business...
There's a mistake that a lot of content creators make and it's something that you've heard so many times and it's all about who are the asses in the seats of your audience?
If you don't know who's sitting in those seats it's very hard to make a content that actually lands with someone.
So today I ...
The idea first came to me in 1996 on a downtown bus.
A young Manhattanite on the verge of being done with city life, I was lost.
What was next?
Sick of climbing 6 flights to my 450 sq. ft. apartmentâŚ
Tired of a pre-war bathroom with no sinkâŚ
Done with the brutal loneliness, fantasizing about an...
âWhat am I supposed to say?â
âWhere should I publish it?
âI have no idea if anyone will even see this.â
âWhat a frigginâ waste of time.â
This is what Iâve come to call the DREADmill of content creation - all in the name of generating value & trust with your audience.
Youâre spending A LOT OF TI...
Imagine a high school hallway - any generic high school hallway will do - and imagine two young women practically dancing down the hallway, arm in arm -
giggling in a way only certain unaffected, un-self-conscious people (NOT ME) can pull offâŚ
Itâs 2003, four days before ThanksgivingâŚand these two...
