The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred, & Hired. 

Right-Now Solutions to Content Creation Woes marketing advice

FIVE DEGREES.

It’s been a miserable FIVE DEGREES for several days.

Alright. I’m lying. It vacillates between -8- and 12-degrees Fahrenheit.

Mostly we’re hovering around 5.

I’ve fallen on the ice twice so far - blammo - right on my back.

I spend all day in front of 3 floor-to ceiling windows ins...

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3 Small Shifts That Create HUGE Impact In Your Content content creation made easy

After suffering through the first half of winter FREEZING in her home office - complaining…frustrated…angry…and finally resentful…

Jen finally went searching for a solution that didn’t cost too much and did the trick to solve the problem. She learned 3 lessons that - upon examination - she realized...

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Harness the Power of Your Ideas to Create Content Gold marketing advice

 Shaneice was very specific about what’s wrong in her content creation life:

In an on-air coaching call, I asked her, What's driving you bonkers with your content?

She said, Well…

  1. I can’t articulate what it is that I do concisely that also makes my audience excited. 
  2. My ideas are all over the ...
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Create Ripple Effects That Work in Your Favor content creation made easy

The outcome of our marketing content is far reaching and - unfortunately - often not immediately evident!

We know we've gotta show up with our words, ideas, & insights…but too often it feels like a waste of time.

How do we create positive ripple effects - for both ourselves & our audiences - and R...

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How content decisions can damage our business

Woke up: 4:30am 

Left for airport: 4:45am

Boarded flight: 5:20am

Deplaned flight, still in Syracuse: 7:46am 

Actually take off for Atlanta: 10:17am

5 hours in the dinky Syracuse airport, 2 of them on the plane!

What gives, Delta? United’s over there taking off just fine!

Turns out Delta’s fue...

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Brand Messaging Example ~ Clear Messaging Your Audience Loves: Live Coaching with Shaneice Jones brand messaging brand voice content creation made easy live coaching

"I'm so all over the place! I don't know where to really zone in on because I don't have that message."
– Shaneice Jones, Relationship Coach

If you’ve ever said anything even close to that out loud —or quietly in your head —you’re not alone.

Two of the biggest messaging struggles I hear all th...

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