**The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred, & Hired.**

The ONE Thing Your Audience Is Looking For In Your Content marketing advice

14 minutes into a call I expected would take an hour for, Sara said, ‘Nope - that’s it! I’m good! See you next week.”

I panicked a little - I’m helping my 2nd cousin craft her college personal essay, which I do for all the kids in my family…

It’s supposed to expose a deep, interesting, insightful ...

When Your Client Objects TO Your Advice with Claudia Schalkx marketing advice marketing fridays with claudia

Moving audience members to clients is often where we bang our heads against the wall...

They have OBJECTIONS...money, time, permission from someone else - but what's REALLY GOING ON with objections?

And how do you deal with them without feeling pushy?

Today, Marketing E

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The Convincing Energy Is Wearing You Down marketing advice

You know, the thing is about content creation, we don't as audience members want to be convinced that we need something.

Think about in your life, when you try to convince your kids of something or your partner or something like people are just not generally receptive to trying to be convinced abou...

You Don’t Need a Million Marketing Solutions marketing advice

Upon touching the floor, my feet yell, ‘OW! Ow ow ow JEEZ ow!”

My lower right back screams at me, “WOMAN! Sit down! Don’t try that again.”

On the cusp of turning 51, I’m clearly doomed to be in pain forever.

Just give up & wear a robe all day with used tissues tucked into the sleeve - like my Me...

The Invisible Blocker For Marketers with Claudia Schalkx marketing advice marketing fridays with claudia

PERFECT content. an EXACTING funnel. An engaged audience -

But if you have this ONE thing blocking you, IT WILL NOT MATTER:

Do you "hate sales pages'?

Do you "not want to bother" people?

Do you "feel too salesy"?

Yeah - ^^all that stuff is belief-garbage and

...

How To Get Inside Your Audience's Mind marketing advice

A lot of entrepreneurs are wasting their content capital on words that just don't land with their audiences.

And they don't understand why it's a problem, because they're experts, they're authorities.

They've been doing this work a long time.

They're passionate, and they want to help people.

So ...

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**The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred, & Hired.**

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